Story
David's story
Fifteen years of work in time order, from drill sites to free websites. Tap any line to read more. It takes about 2 minutes.
Reading the ground
2011–20162011–2016Engineer on drill sitesHe logged soil, rock and water as it came out of the ground.
On a drill site, the ground comes up a few feet at a time: clay, then sand, then rock, then water. David wrote down every layer. Builders used those notes to decide how deep and how strong a foundation needed to be.
Good to know. He worked on hundreds of these site checks for AESCO.
2011–2016Engineer in the officeHe wrote the plans that catch problems before concrete is poured.
Back in the office, David wrote quality plans for foundations, ground leveling, concrete and paving. A good plan says what to check, when to check it, and what to do if something looks wrong.
Good to know. Some early plans missed things. Fixing them taught him more than getting them right the first time.
Building a business
2014–20192014–2025Started Sherwood DigitalHe did every job himself before hiring anyone.
David started Sherwood Digital (viasherwood.com), a marketing agency for healthcare professionals in Orange County, California. He did each job himself first: branding, ads and data reports. Once a job worked, he wrote down the steps so the next person could follow them.
Good to know. Over eleven years, those written steps helped the agency consult for more than 100 clients.
2015–2018Global campaigns for UNICEFHe worked on UNICEF's global marketing campaigns.
David worked on UNICEF's global marketing campaigns for World Water Week, climate change and WASH. WASH stands for water, sanitation and hygiene.
2016–2019Operations at CIK Power TelecomHe found where work slipped between teams.
Each team at the phone company did its part, but jobs still stalled when they passed from one team to the next. David mapped those handoffs and fixed the slow spots.
Fixing how work flows
2019–20242019–2022Online store consultingHe helped online shops find where orders got stuck.
Online stores lose sales in small, hidden places: a slow step, a missed email, a confusing page. David tracked orders from start to finish to find those spots.
2021Data science trainingHe earned the IBM Data Science certificate.
The training gave him a step-by-step method for something he already did: take a process apart, find where it breaks, and build a tool that holds it together.
2022–2024Pediatrics Board ReviewHe smoothed the steps behind a medical exam prep company.
At a company that helps doctors prepare for their pediatrics board exam, David improved the steps behind the scenes so work moved smoothly from team to team.
Serving neighbors
2024–now2024–2026Data science in public healthHe took on data science jobs using public health data.
David took on data science jobs built on public health spending data. Working through it line by line, he found patterns the totals hid, like fewer staff working on weekends.
2025–nowFree websites for neighborsEach one answers a question a neighbor asked.
Each website started with a question a neighbor asked: a mom awake at 3 a.m., a parent wondering about their child, a family looking for help nearby. David builds the answer, then offers it free.
See the websitesNowSherwood Digital, the charityHe offers the same skills for free to congregations and community groups that can't afford them.
Over eleven years, the agency consulted for more than 100 clients. David carried its name and skills into a charity, Sherwood Digital at sherwooddigital.org. It builds, designs and publishes for congregations and community groups that have something worth sharing and no budget for a website, a book, a podcast or a course. It is meant for them on purpose. A small team can serve its own neighbors well, but it can't serve the whole internet.
NowNeighbor RadioIt gives plain, sourced answers about the people next door.
Neighbor Radio answers questions about the faiths, cultures and holidays of the people next door, in plain words and recorded conversations. Every answer names its sources, so anyone can check the numbers in it.
Read the case study
Some jobs ran at the same time, so a few dates overlap. A larger dot marks a turning point.
See what came next
He now builds free websites that answer the questions neighbors ask.